With the festival marking the end of winter solstice and the onset of Spring
Team urbantouch wishes to pass on Makar Sankranti greetings to all it’s loyal patrons and well wishers. With the festival marking the end of winter solstice and the onset of Spring, we bring to you coloured cottons in cheerful hues and dapper day styles to brace yourself for the longer days ahead.
Makar Sankranti as it is called in Karnataka, Kerala, Andhra, Telangana and Maharashtra; also known as Lohri in Northern India, as Bhogali Bihu or Magh Bihu in Assam, as Pongal in Tamil Nadu, Uttarayan in Gujarat and Poush Sankranti in West Bengal carries one message loud and clear… ‘Out with the Old and In with the New’; much like the symbolism in taking a dip in a river to wash away past sins and start afresh.
This Makar Sankranti, we at urbantouch go all out to ensure your celebrations and the positive energy around you and your loved ones flows smooth and without full stops. Be it a family gathering over a wholesome plantain leaf spread or an evening of kite flying in the chilly outdoors, we’re here to ensure you never have to repeat a look!
While Assam and regions up North brace themselves for the last few weeks of biting cold before their Spring actually sets in, we wish that you browse through our range of Jackets, Outerwear and Accessories to keep the cold at bay.
Author: #Sneha Sundareshan