News RSS

Independence Day special feature: Prominent Indian leaders and their dressing in the decades that have passed since Independence.   With Independence Day round the corner, we take a moment to rewind to the decades that have passed since the time India gained Independence to study the dressing and styling of some of our prominent leaders. We start with our first Prime Minister Shri. Jawaharlal Nehru, whose sartorial choices left such a deep impact in the world of fashion that he has a vest like jacket (the famous Nehru Jacket) and a collar (the Nehru collar) named after him. A man...

For those of you who think of Men’s wear as dull/ boring or mundane, think again. Let’s rewind to the decade that just passed. Some of India’s biggest mass market retail brands were the ones making headlines - Tata’s Westside, Arvind’s Arrow, Indigo Nation, Levi’s Strauss etc. Indian men wore largely what a lot of these domestic players offered and what the unorganised market had to offer. In short these were the people dictating what was trendy in Men’s wear and what Indian men needed to wear to look good and be fashion forward. The stuff was largely the same...

While it’s important to keep your clothes looking clean and crisp, there are a few things you need to keep in mind if you want your favourite pair of denims fitting you just as well and also lasting you longer.  Spot clean with a damp cloth or an old tooth brush when you don’t feel the need to get the entire pair soaking in soap suds.  Flip them inside out when the entire pair needs washing. This will keep the colour from fading soon.  Wash as infrequently as possible to keep fit intact, avoid shrinkage and keep them looking new...

With the summers here to stay a while longer and the monsoons knocking on our doors, be rest assured most of country’s going to be reeling under both heat and humidity in the weeks to come. Not to forget monsoon deluge isn’t a very pleasant thing in a lot of Indian cities. While the slush and waterlogged roads is something we may not be able to help you out with, we sure have the perfect solution for your wardrobe woes.  This high summer, Urban Touch brings to you a range of overdyed Cotton shorts in six spectacular colours priced at...

Ramadan is the ninth month of the Lunar Islamic calendar and is a month observed by Muslims worldwide as month of fasting to commemorate the first revelation of the Quran to Muhammad according to Islamic belief. The holy month of Ramadan lasts about 29 to 30 days based on the visual sightings of the crescent moon according to numerous biographical accounts.   It is believed that this holy month of fasting, prayers, abstinence from wrong doing or sinful behaviour, false speech and fighting has been practiced for centuries. The act of fasting is said to redirect the heart away from worldly...